Shelter hosts an event space on the first floor where they organize curated pop-up events. Here you can discover new concepts, brands, vintage, music & design, shop and talk directly to the brand and label owners. I get to design the print and digital communication for these events each month.

My contribution to the twaalfmaal 2024 calendar edition together with @seppe-hazel laeremans. This design was fostered by interchanging fragments of our personal journals, which led to a graphical interpretation that honed our conjuct visual language.

A travel book for cycling enthusiasts that guides you through Hockney’s ravishing landscapes. The book offers real life vs. painting comparisons with additional information. Choose your preferred season/route and explore the Yorkshire wolds using the dedicated 7-colour RISO printed foldable map or use the app prototype to help you navigate the Yorkshire wolds whilst providing information about the paintings on route. In collaboration with Ward Vossaert.

Oriana wraps her neo-soul and R&B vocal lines in a cloak of jazz harmonies and electronic rhythms that have a soft, comforting texture. The result is a unique sound that accompanies her warm voice. She reached out to me to design the cover for her debut EP The love I had. This project is a personal depiction of what love means for her, in all it's beauty and sorrow. The typographical punning and it's many interchangeable ryhtms are an embodiment of this love.

Lars is a Belgian-based artist who uses photography to express how he sees the world around him. His perspective translates a distinct purity in the image, which becomes his trope. Lars achieves this by embracing and emphasizing the conspicuousness of the object/scenario. The website is a display of radical purity in its operation, consequently also in its aesthetics, which allows the image to be the pivotal element at all times.

Shelter is an independent multibrand store and community based in Ghent, Belgium. As the in-house graphic designer I create all of their social media content and printed matter. "A Shelter from the busy high street and the fast pace of life, here we allow you to take your time".

Animations for the Designregio Kortrijk open call “The Future of the Daily” together with Corbin Mahieu. Designers in Residence Kortrijk is an initiative of Designregio Kortrijk, platform for creativity, innovation and entrepreneurship for the region Kortrijk in Belgium. This year’s Designers in Residence programme will focus on the daily.

Stories Unfold is a revaluation festival commisioned by Event Flanders aiming to revive flemish landmarks and bring their rich history to the public. Through various activations like inclusive workshops, concerts, tours, etc. I worked on the visual identity aswell as all the digital/print communication. Made at Indiandribble alongside Bénédicte Staels, Loriene Lemmens, Fady Elabed, Laurent Nyssen, Margo Otike.

Brik is a service desk in Brussels that helps students with accommodation, mobility, city life and events. They came to Indiandribble with a goal to convince people that Brussels is the ultimate student city. After research we found that 9 out of 10 people love living in Brussles beacause it allows them to be themselves, this became the premise of our campagne. The identity is build around the narative of fluidity and self exploration through the city. We teamed up with Created by Mille to create a video campaign where we zoom in on 5 diverse students who's life was impacted by Brussels. We followed them around the city and captured their story. As the cherry on top of the cake we developed an interactive quiz where people answer questions to discover wich type of "Brusseleir" they are. Once the quiz is completed, you'll recieve a personalised physical map of Brussels with all kinds of hotspots catered to you + a chance to win some merch. Made at Indiandribble alongside Bénédicte Staels, Loriene Lemmens, Fady Elabed, Laurent Nyssen, Margo Otike.

VCTRY is an agency that leverages gaming to connect brands with young people across the Benelux. Aïki came to them with the goal of building awareness within the gaming community. Their team collaborated closely with the game developers to create customized Aïki game modes that would engage players and showcase the brand's message. At Indiandribble we were commisioned to create a campaign website and animated visuals to promote the game mode. Made at Indiandribble alongside Bénédicte Staels, Fady Elabed, Laurent Nyssen, Margo Otike.

Parlor is an offspace with 12 artist residents that host other creative individuals to exhibit their work. Much like a whirlwind, Parlor resembles something strong and volatile, a fresh breath of air that sucks in surrounding matter to revolve around each other. As the in-house graphic designer and active resident, I created the visual identity and continue to create digital content and printed matter.

“The capsule is a sheath or membrane that encloses an organ or other structure, often a cylindrical shape”. Continuing from this definition we explore the vast context of the word capsule, this magazine encompasses that vast context and seeks to portray the peculiarity of this commonplace object and immerse the reader in it’s vastness. This was a school assignment together with Ward Vossaert.

Visual identity for Ramen Gent, a noodle bar that offers an authentic Japanese Izakaya experience for the conscious consumer. The colorful identity is a translation of the playful and cheerful ‘after work’ atmosphere in Japan

Visual identity and print collateral for a country/punk band called The Reck Neds. The Reckneds combine a punk mentality and country identity by parodying the so-called American culture, and more specifically the Rednecks. This was a school assignment together with Ward Vossaert, Jolien van Dijk and Kato Trappers.

L'archive du collectionist is a second-hand clothing concept that sells unique and high-end items. The focus lies on sustainability and a gender-neutral identity. The branding boasts a clean and minimalistic visual language that builds on the archive given.

A group of designers linked up once again to create a beautiful calendar, each month contains a unique design by a different artist. I contributed my design for the month of november. Go get yours at laurabeulens.com. All profits go to charity.

Visual identity for ŌNŪ, a Nigerian-inspired supper club founded by Jana Uzoeghelu. For Jana, ŌNŪ is not about redefining Nigeria's culinary landscape, but rather a way to connect with her heritage and explore the depths of her identity. The ŌNŪ logo morphs into little mouth shapes, in the Igbo language, the word ŌNŪ means mouth.

A few years ago, I made a trip to Brussels, a city that I used to visit regularly as a child but at that time, had not been to for years. All my life I've carried an image of the city that I have based on my experiences and memories as a toddler. A while later I went back to rediscover and capture the city through my lens, it turned out to be a trip down memory lane. This personal project resulted in a visual diary.